There are currently “bots” and “click farms” sent by Google to click on your Adwords or “PPC” ads.
Also, when you have setup your Adwords PPC campaign, you would have defined your local market area to only target the city or the zip codes such as “Houston”, “Woodlands”, or “77056”.
Well, Google ignores that too and then show you false data.
What this means is that you are paying for Adwords that is completely outside of your market. And Google is doing it on purpose.
The statistics is 50% – 80% on all of your campaigns which is large enough that you need to pay attention to.
This is Click Fraud.
And we can help you.
We can block those bad traffic for you. Only allowing real human traffic that is in your city and zip code to visit your website.
You will no longer have to pay for the Ads sent from the UK or Asia.
Real Case Study
Below data shows a local Cincinnati dentist only targeting paid Adwords in Cincinnati.
And, he is paying for clicks coming from France, China, and Germany.